What was actually wrong?
I separate the visible symptom from the underlying technical or operational issue before changing the system.
Technical Case Studies
Not only the result, The reasoning behind it. I also show the reasoning and implementation behind it.
These case studies focus on how a technical problem was understood, what was implemented, which systems were involved and how the result was validated. The goal is to show the decision-making process behind the work — not just the final screen.
What changed?
The implementation should fit the existing platform, workflow and business requirement — not create unnecessary complexity.
How was it verified?
A task is not complete until the relevant form, workflow, storefront or integration works in the real production flow.
Featured Case Study
34 phone numbers moved into one CRM phone system.
A migration like this is not just about moving phone numbers. The website, tracking logic and post-migration call flow also need to remain consistent.
Fast Maid Service
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CallRail / Twilio → HighLevel LC Phone Migration
34 phone numbers were migrated into HighLevel LC Phone. After the migration, the remaining technical work included validating the numbers and planning the transition from the previous dynamic number insertion setup.
Migration
34 phone numbers
Problem
Call tracking infrastructure was split across previous providers.
Implementation
Phone numbers were migrated into the HighLevel LC Phone environment.
Next Validation
DNI / Number Pool and website phone touchpoints were prepared for review.
34
Phone numbers migrated into HighLevel LC Phone
1
Quick Estimate lead flow connected to an opportunity pipeline
4
TEKLED country / market storefront structures actively supported
Multi-stack
Website, CRM, tracking and e-commerce systems handled together
Selected Cases
Technical work explained through the problem-solving process.
Each case focuses on a specific technical challenge rather than trying to summarize an entire client relationship.
HighLevel · Lead Routing
Quick Estimate Form → Opportunity Pipeline
A website estimate form was connected to HighLevel with custom fields, workflow logic and opportunity source rules so submissions entered the correct pipeline flow.
Platform
Form data needed to reach the CRM from the correct source and be routed into the appropriate opportunity flow.
Focus
Custom fields, source logic, workflow configuration, and live form-submission testing were designed together.
Shopify · Multi-market
Multi-Market Shopify Technical Operations
Ongoing technical work across TEKLED stores in multiple countries, covering search, localization, Merchant Center and market-specific storefront requirements.
Platform
Each market had different language, inventory, payment, or Google integration requirements.
Scope
Store-specific issues were separated while shared theme and integration structures were managed in a controlled way.
Shopify · Google
Shopify, Merchant Center & Conversion Diagnostics
Google & YouTube integration, Merchant Center connection and conversion-related warnings were reviewed as separate layers instead of treating every alert as the same problem.
Platform
The store was connected to Google, but conversion signals and some measurement warnings did not look healthy.
Google
The Google & YouTube app, Merchant Center, conversion actions, and the test-order flow were reviewed together.
Shopify · Storefront UX
Promotional UX & Storefront Operations
Promotional components, first-order offer presentation, technical storefront adjustments and supporting store operations were handled within the existing Shopify setup.
Platform
The campaign offer needed to be presented clearly to users and work consistently with storefront behavior.
Focus
Promo UI, visible discount-code logic, and storefront requirements were handled as separate components.
Technical Framework
The questions I use to structure a technical case.
The technology changes from project to project, but the core troubleshooting process remains consistent.
What is the real problem?
Separate the visible symptom from the system-level issue before making changes.
Why is it happening?
Review the platform, integrations, data flow and technical dependencies that may be involved.
What should change?
Implement the smallest reliable solution that fits the existing architecture and business requirement.
How do we know it works?
Validate the production workflow through real forms, calls, storefront behavior or tracking signals.
Projects vs Case Studies
Two different ways to show the work.
The project library gives a broad view of client and company work. Case studies focus on the reasoning and implementation behind specific technical problems.
What I worked on
Platforms, responsibilities, client work and the overall type of technical contribution across different projects.
- Project / brand
- Platform
- Technology stack
- Brief technical scope
- Real project visuals
How I solved a specific problem
Problem definition, technical approach, implementation logic, validation steps and what needed to happen next.
- Problem definition
- Technical constraints
- Solution approach
- Implementation steps
- Testing and next steps
Have a technical problem that needs this kind of approach?
Share the current platform, what is not working and what the expected outcome should be. I can review the system and help define the practical next step.